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Bullis SchoolK-12 Private Co-Ed College Preparatory Day School

Terms & Conditions

Privacy Policy

This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context.

Bullis School (BULLIS) is committed to respecting your privacy and protecting any personal information you share with us. You can visit our website without revealing personal information. In some cases, however, we may ask for personal information in order to provide the services you request. Such information will be used by BULLIS only to conduct official school business and will never be disseminated by BULLIS to any unaffiliated third party. All of the information that we collect from you is subject to this Privacy Policy and Terms of Use. By using this site, you agree to be bound by these terms.

Terms of Use

This website is intended to provide news and information about BULLIS. We will make all reasonable efforts to ensure the accuracy and timeliness of content.

No part of this site or its contents - including, but not limited to, the school logo - may be copied, reproduced, modified, retransmitted, distributed, published, commercially exploited or otherwise transferred without written permission from BULLIS.

Student Privacy

Bullis is committed to protecting the privacy of our current students and their families. Throughout the year, Bullis will take photos and videos of students during classroom activities and events, as well as school-sponsored activities that may occur off-site. These images, videos, and examples of student work of any student may be published for marketing or other purposes, including, but not limited to: articles, presentations, website, social media sites, videos, press releases, and other possible mediums. Images and videos of students are used on the public pages of the site; however, current students will only be identified by their first name and first initial of their last name. The only exception to this policy is in connection with Bullis Magazine content that may be housed on this site. 

BULLIS will never post or otherwise publish confidential or protected information about its students, employees, or other community members under, but not limited to, the Family Educational Right and Privacy Act (FERPA), Protection of Pupil Rights Amendment (PPRA), and Children’s Online Privacy Protection Act (COPPA).

As a parent/guardian, you choose how your child’s image and name may be disclosed by Bullis. If you do not want your child’s name (first name and first initial of the last name) and/or image being released for use for any of the above-mentioned purposes, you can choose to opt out. To opt out, please email Permission to release your child’s first name and first initial of their last name and/or your child’s image is presumed unless the parent/guardian opts out.

Bullis faculty, coaches, students, or other affiliates may not post photos, names, or information about current Bullis students on personal social media accounts, sites, and public forums.


Where consent for the use and disclosure of personal information is required, BULLIS will seek consent from the appropriate person. In the case of a student’s personal information, BULLIS will seek the consent from the student and/or parent depending on the circumstances and the student’s mental ability and maturity to understand the consequences of the proposed use and disclosure.

How do we use your information?

BULLIS may use the information we collect from you when you register, make a donation, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize your experience and to allow us to deliver the type of content and offerings in which you are most interested.
  • To improve our website in order to better serve you.
  • To allow us to better service you in responding to your requests.
  • To follow up with you after correspondence (email or phone inquiries).

Online Giving and Other Transactions

BULLIS is committed to the privacy of all our donors and to those making any kind of transaction via the BULLIS website. Should you decide to make an online donation or purchase, you will be asked to provide your name, contact information and credit card billing information. All of this information is encrypted using Secure Sockets Layer (SSL), an industry standard secure technology designed to prevent the theft or interception of the information you provide. Credit card billing information is used only to obtain payment from the appropriate credit card firm and to fulfill the donor's or purchaser's request, and is not stored or otherwise retained by the BULLIS website after the transaction is complete.

Children's Online Privacy Protection Act (COPPA)

When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.

We do not specifically market to children under the age of 13 years old and do not knowingly collect personally identifiable information from users of the BULLIS website who are under 13 years of age. No personally identifiable information should be submitted to this website by visitors under 13 years of age without the prior written consent of their parent or guardian. If you are an adult and have reason to believe that a minor under your supervision has, without your permission, provided his or her personal information to us, you may email us at


We do not track, collect or distribute personal information about site visitors. However, we do collect some information about site visits. We have access to domain names and I.P. addresses of visitors. We compile statistics that show the number of visitors and the number of requests we receive for particular pages or files on the site. These statistics are used internally to evaluate and improve the site. The statistics contain no personal information (or email addresses) and cannot be used to gather such information.

BULLIS Parents are provided access to specific password-protected areas of our website, which may contain personally identifiable information, such as contact information for other BULLIS parents or families.


Like most standard website servers we use website statistic packages such as Google Analytics to analyze trends in how our website is accessed and utilized. Information monitored includes internet protocol (IP) addresses, geographic location of visitors (country, city), browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, time spent on pages, and keywords used to find our site via search engines. This information is anonymous and cannot be directly linked to individual users. We may use it to identify high-use or low-use areas of the site, pinpoint problem areas of the site, analyze broad demographic trends in our visitors, and make decisions about how to make it easier for people to find and navigate our website.

Third-Party Disclosure

We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information to anyone except as described in this Privacy Policy.

Third-Party Links

This website may contain links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and read the privacy statements of each Web site that collects personally identifiable information. This privacy statement applies solely to information collected by this website.

California Online Privacy Protection Act (CalOPPA)

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. Learn more about CALOPPA.

According to CalOPPA, we agree to the following:

  • Users can visit our site anonymously.
  • Once this privacy policy is created, we will add a link to it on the footer of the website.
  • Our Privacy Policy link includes the word 'Privacy' and can easily be found on the page specified above.

You will be notified of any Privacy Policy changes:
On our Privacy Policy page

Can change your personal information:

How does our site handle Do Not Track signals?

We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioral tracking?

It’s also important to note that we do not allow third-party behavioral tracking.

Email Opt-Out

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:

  • Send information, respond to inquiries, and/or other requests or questions
  • Process orders and to send information and updates pertaining to orders.
  • Send you additional information related to your product and/or service
  • Send emails to our mailing list after the original transaction/inquiry has occurred.

To be in accordance with CAN-SPAM, we agree to the following:

  • Not use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • Include the physical address of our business or site headquarters.
  • Monitor third-party email marketing services for compliance, if one is used.
  • Honor opt-out/unsubscribe requests quickly.
  • Allow users to unsubscribe by using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, you can

and we will promptly remove you from ALL correspondence.

Copyright Infringement Policy

Bullis School (BULLIS) respects the intellectual property rights of others. This policy is intended to implement the procedures described in the Title II of the Digital Millennium Copyright Act, 17 U.S.C. Section 512 (DMCA) for the reporting of alleged copyright infringement. Per the DMCA, BULLIS will respond expeditiously to claims of copyright infringement on the Site if submitted to BULLIS's Copyright Agent as described below. Upon receipt of a notice alleging copyright infringement, BULLIS will take whatever action it deems appropriate within its sole discretion, including removal of the allegedly infringing materials and termination of access for repeat infringers of copyright protected content.

If you believe that your intellectual property rights have been violated by BULLIS or by a third party who has uploaded materials to our website, please provide the following information to the designated Copyright Agent listed below:

  1. A description of the copyrighted work or other intellectual property that you claim has been infringed;
  2. A description of where the material that you claim is infringing is located on the Site;
  3. An address, telephone number, and email address where we can contact you and, if different, an email address where the alleged infringing party, if not BULLIS, can contact you;
  4. A statement that you have a good-faith belief that the use is not authorized by the copyright owner or other intellectual property rights owner, by its agent, or by law;
  5. A statement by you under penalty of perjury that the information in your notice is accurate and that you are the copyright or intellectual property owner or are authorized to act on the owner's behalf;
  6. Your electronic or physical signature.

BULLIS may request additional information before removing any allegedly infringing material. In the event BULLIS removes the allegedly infringing materials, BULLIS will immediately notify the person responsible for posting such materials that BULLIS removed or disabled access to the materials. BULLIS may also provide the responsible person with your email address so that the person may respond to your request/allegations.

Bullis School designated Copyright Agent is:


Bullis may revise these terms of use for its sites at any time without notice. Any modifications to these terms shall be effective as of the date posted. We encourage you to periodically review these terms.

Contact Us

If there are any questions regarding this policy, about our website, its content, or would like to opt out you may contact us using the information below.

Bullis School
10601 Falls Road
Potomac, Maryland 20854
United States


Updated: 2023-02-03